by Syrow Editorial Team | Dec 20, 2021 | Customer Care, Knowledge Base
Marketing or Branding is the way consumers ‘perceive’ your brand. It’s about creating and delivering messaging about your brand and utilising communication strategies to mould consumer perceptions. Customer experience, on the other hand, is how your brand is felt by...
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by Syrow Editorial Team | Dec 15, 2021 | Customer Care, Knowledge Base
Businesses have been exposed to the challenges and opportunities of online buying for the last 15 years. However, the market has experienced a series of drastic and unprecedented changes along the way. So, how has this impacted Customer Experience and the way we...
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by Syrow Editorial Team | Dec 8, 2021 | Knowledge Base
Real-time or live chat is preferred by more than 40% of consumers, who are seeking customer support assistance, across sectors. In case of instant responses to their quick queries, the number goes upto almost 80%! That’s – huge chunk of customers taken care of...
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by Syrow Editorial Team | Dec 7, 2021 | Knowledge Base, Tips
When we refer to ‘people’, we mean a company’s employees. Focusing on employees was always believed to be an HR function, separate from running the actual business, correct? However, companies and management teams across the world have discovered that a people-first...
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by Syrow Editorial Team | Dec 4, 2021 | Customer Care, Knowledge Base
If we view the shipping industry for what it is, then we realise that it revolves around serving the end consumer, in the most efficient way. This makes it a formidable sector in the service industry. However, as soon as we talk about the service industry, customer...
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